We expect travelers would be able to
Get personalized trip plans and easily edit detailed itineraries
📝 However, Personalization is a tricky one
Compromise we made
At first, to make the process as simple as possible, I introduce a customized trip planning template according to the user's preferences and give the user the option to either plan a trip manually or edit a template.
However, after we catch up with Hoptale, we were aware that the algorithm might not recommend what customers really want, which might cause disappointment.
So, we change the personalization to
Designing a "discover" feature for travelers to explore top attractions near the destination
📌 Enable users to pin things and refer back when planning
Indicate users that they can either save a whole trip or a place.
Allow users to add places from their saved lists and provide evident feedback (status bar) on what has been added.
🔖 Enable users to add activities to the itinerary effortlessly
Iterate to increase the accessibility of creating a trip and adding places.